Salesforce Tower to illuminate iconic SF skyline with digital light display

By Real Estate May 5, 2017
Salesforce Tower

Salesforce has decided that it would be pretty cool to light up the skyline with a huge nightly LED display of art and other images captured by cameras placed around San Francisco. Even if Salesforce doesn’t use the display for advertising purposes, it still as the potential to be very obnoxious. From my perspective, the tower itself is so large, it already appears out of place within the skyline. My initial reaction to this announcement is negative however I will reserve judgment until we see exactly the type of art they intend to display.

Read the full article here: Salesforce lighting up the SF Skyline

 

 

About the Author
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Adam Ettenson, Broker / Owner

Adam’s real estate experience encompasses residential sales, renovations, real estate development, property and asset management, and multifamily investment acquisitions. He has helped countless clients buy and sell property throughout the Bay Area, including in San Francisco, Marin County, Alameda County, San Mateo County, and Santa Clara County. He has overseen the condo conversion and major renovation of a two-unit building, and has worked on several affordable housing residential development projects with budgets exceeding $20 million, helping low-income families secure safe, affordable housing. He is currently working on a project that entails adding a condo unit to an existing building as well as a major horizontal expansion and renovation, increasing the total square footage to approximately 1500 square feet. Prior to working in real estate, Adam practiced immigration law and real estate law. His extensive background as an attorney and his broad real estate experience allow him to faithfully advance his clients’ interests in both the purchase and sale of real estate. Adam’s clients benefit from strong negotiation skills, contractual expertise, and deep knowledge of local rules and regulations.